HOW TO PREPARE TO GROW YOUR CLIENT BASE© Many law firms want to grow their client base, and eventually their practices, without developing a strategic plan. You must be sure to continue to give each client outstanding service, not only to attract new clients but also to retain current clients. Retaining current clients is as […]
Opening a start-up law firm is not a simple undertaking. There are so many items to consider and for which you must plan. All law firms start with great ideas and good intentions, yet not all new law firms succeed. Thomas Edison once said, “A good intention with a bad approach often leads to a
Disrespectfulness is not tolerated in the collaborative divorce process. We can probably all sadly agree that our society is devolving into a culture of disrespect. Rather than learning to respect others, because of what the media and our political leaders demonstrate for them on a daily basis, our children learn to disrespect them. Our government
Respectful Dialogue A Contagious Core Value of the Collaborative Divorce Process Read More »
Writing a compelling tweet on Twitter can be challenging; you have a limited number of characters with which to make your point.The rules for writing compelling tweets are not what you would think. Your sole goal in a tweet is to convince someone to click on it. Pique your reader’s interest so that she wants
What Kind of Lawyer Do You Want to Be? “Informed consent.” “Do no harm.” These ethical concepts are integral to contemporary legal ethics and practice. But how easy are they to attain? Here in the United States, there seem to be, generally speaking, two types of attorneys, at least when it comes to trial work
John Morgan started out here in Tampa, but he’s known throughout nearly all of America. He’s the personal injury lawyer who coined the slogan “For the People.” It’s a catchy pitch and he’s made the most of it, putting it on billboards, in radio ads, and scattering it across the United States as he makes
I’m Not John Morgan: What We Can Learn From His Marketing Read More »
Your presentations should be comprised of the following parts: An opening that draws in the listener; A preview of what’s to come (“Tell them what you’re going to tell them”); The body of the presentation (“Tell them”); Interaction with the audience; A summary of what the audience should have learned (“Tell them what you told
To be successful in any business, you must have a strong network of referral sources. To develop and maintain such relationships, follow these steps: Join two to three diverse organizations, whether social, cultural, political, religious, charitable, professional, or of some other genre. Sign up with a general business group, as well as, perhaps, a club
The Rest Of The Story: How I Signed Three Collaborative Clients in Just Two Days For those of you much younger than I, Paul Harvey was an American radio broadcaster for ABC Radio. For close to 60 years, Harvey’s programs reached as many as 24 million people a week. I used to love listening to
Constant Focus Part 2: How I Signed Three Collaborative Clients in Just Two Days Read More »
How Harry Potter Impacted My Marketing Techniques and Enabled Me to Sign Three Collaborative Clients in the First Two Days This Week If you loved Harry Potter, you remember Professor Moody, the one-eyed, one-legged professor with a gravelly voice and a scarred face. He preached to his students, and, indeed, to anyone who would listen,
