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Your Collaborative Practice Marketing Toolkit

The Toolkit is your complete guide with step-by-step instructions on how to market your practice, become the face of collaborative divorce in your community, and grow your business.

Help the clients you seek find you.

Earn the income you want doing what you enjoy.
Follow the steps in this A-to-Z marketing program, and we are so sure that you will earn back the money you invested in it, we offer you a Money Back Guarantee. That’s how much we care about Changing the Way the World Gets Divorced. ®Our team of marketing experts lay out the steps each month for you and your staff to follow to make you the go-to collaborative divorce professional in your community.

Collaborative Marketing Toolkit Outline

The Toolkit includes guidelines, protocols, instructions, samples, and forms, all on thumb-drives and in a handbook. It also includes sample marketing products, free gifts, advertising materials, and books, all of which will help you grow your business and influence.

The Five Fortes of Marketing

STEP 1

Pitch

Do you clearly articulate the value of the services you provide? Do you have a compelling answer to the question “What do you do?” One that invites questions? Clarity is the ability to communicate your message in a way that convinces.
STEP 1

STEP 2

Publish

Do you have authority in your profession? Are you perceived as the expert, as having the answers? Credibility enables you to write clear and compelling blogs, articles, tweeks, and books that people will read, relate to, and share.

STEP 2

STEP 3

Present

Are you invited to speak at trainings, at events, on podcasts, on radio shows, and on TV? Do people seek you out because of your ability to connect with a crowd? Coherence is your ability to communicate your vision persuasively, to “spread the word” to more than one person at a time.

STEP 3

STEP 4

Profile

Is your brand conspicuous, visible, and easily identified, both on-line and in traditional media? Have you positioned yourself as the “best solution?” Take your idea, your vision, and your cause “above the noise.”

STEP 4

STEP 5

Partnerships

Do people approach you to partner? Are others excited to connect with you and to help you market your collaborative practice?

STEP 5
GET YOUR TOOLKIT TODAY

Master Marketing Basics for Your Collaborative Practice

Download “Just the Basics” my free eBook on how to effectively market your collaborative practice. This eBook is packed with practical suggestions and actions based on my 30 years of experience.

You went to law school to be a lawyer. You weren’t taught marketing, necessarily and with today’s rapidly changing marketing landscape it is good to know the basics. If you are looking to expand your practice in 2022, this eBook is for you.

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Mission Statement

My mission is to empower lawyers to effectively grow their collaborative family law practices through proven marketing strategies so that together we can change the way that people get divorced.
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