Many years ago, I spent $150,000 for my law degree. Not all at once, mind you. It took me a while to pay back all those loans. Then I spent at least an additional $500,000 in my 40-year career (so far!) learning how to market my services in order to attract the clients I want.
Smart people learn from other people’s mistakes. How can you avoid being one of those other people making the mistakes? Be smart and learn from my mistakes.
Master Your Marketing
My toolkit will walk you through the step-by-step process you need to become the marketing master in your market. Hone the five key fortes that are guaranteed to grow your practice: Pitch, Publish, Present, Profile, and Partner. I’ve taken everything I learned about marketing my law practice and reproduced it, “canned” it, if you will, so that you can easily repeat all of the marketing successes I’ve enjoyed and avoid the errors I made along the way.
I’ve seen firsthand how my marketing strategies have succeeded. For my business, I was transforming it from an everyday highly sought-after trial practice to an unusual and little-known practice area, a peaceful collaborative family law firm, my now preferred service. Since beginning my marketing education and transforming my marketing campaign, I’ve had client after client walk into my firm and ask for a collaborative divorce because they already know that I am passionate about and skilled at collaborative practice, or they read about me on social media, or they saw me on T.V., or they heard about it from someone who heard me speak, or they read about it in my book that their buddy gifted to them when they mentioned “divorce.”
By honing my five fortes, by pitching, publishing, presenting, improving my profile, and partnering with the right professionals, I have not only spread the word that there is a better, healthier way to divorce, but I have floated to the top of the rainmaker pyramid in my community, providing not just collaborative divorce services, but all divorce services. That’s just the nature of the marketing beast.
And these techniques are not just for law firms. They are perfect for any business owner who wants more of the right type of clients or customers walking through her door to purchase her services.
Don’t Just Take My Word For It
See what my workshop attendees have to say:
Attorney Jenkins’s seminar has far reaching implications, beyond developing and marketing yourself as an expert in the field of collaborative divorce. Her understanding of the emotional aspect of developing and marketing lawyers and their firms is second to none. I highly recommend her seminar (a fun mix of invaluable information, humor, and collaboration) and books (informative, on point, and easy to read) to every lawyer who is interested in growing her business and increasing her circle of influence.
Tee Persad, Orlando
I have already begun the process of reforming my marketing practices and wish I had had this information years ago. I found [Joryn’s marketing] workshop, in its entirety, to be relevant and advantageous. I cannot overstate the value of this workshop and would highly recommend it to anyone interested in improving his or her professional image.
Christopher Hallissey, St. Petersburg
Thank you for the most informative marketing workshop! . . . possibly, my “personal best” of the Forum.
Randall Poff, Beaverton, OR
Collaborative Family Attorney
Joryn was amazing. She was enthusiastic, energizing, motivating, and full of ideas and anecdotes from her own practice. She was open about what worked for her and with suggestions for everyone. I thought that her presentation was the best.
Wendy Ezor Engler, NJ
Collaborative Family Attorney
I am so committed to helping you grow from rookie to rainmaker that I will refund your money if you follow the Weekly Steps included in your toolkit and your new marketing strategy doesn’t generate client revenue greater than the amount that you pay for the toolkit because of it. Purchase my From Rookie to Rainmaker Toolkit today and begin a year that will change your life forever! Go to www.JorynJenkins.com for more information.