Blog

Marketing

Proof of Profile

I talk a lot about the Five “P”s, what I invariably call “The Five Fortes of Marketing.” And professionals usually have no problem understanding the powers inherent to four of those superpowers, i.e. Pitch, Publish, Present, and Partner.

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Marketing

Marketing by Interview

Like any other business selling either products or services, your law firm requires precise marketing of its legal or collaborative or mediation services.

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Finances

There’s No Better Investment Than Investing In Yourself

Do you want more clients? Do you wish you had more of a certain type of client, the type of client you prefer?

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Helping Clients

Self-Control and Self-Direction

Self-control is an unstated major tenet in collaborative practice, self-control of both its practitioners and of its participants, our clients.

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Business Sense

Press Releases and Multi-Purposing Yourself

Just the other day, I sat (in front of four studio cameras) across from Bill Logan, at his roundtable segment during Sarasota’s ABC 7’s News at 7.

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Business Sense

Social Leverage to Connect with Clients

Social media has altered the way that we make big purchases, that we announce our engagements to speak and our engagements to be married.

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Business Sense

My Best Self

Earlier this year, my city declared a state of emergency. Later, President Trump made the same declaration.

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Collaborative Divorce

Closing the Deal

When you consult, how often are you able to “close the deal,” to sign your consult up for a collaborative divorce or some other courtless process that you know in your heart is far healthier than a litigated divorce?

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Business Sense

Appearing on Camera

How many of us ever wanted to speak in public? Or ever thought we’d have to engage in public speaking?

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